Wassily Kandinsky proclaimed, “Color provokes a psychic vibration. Color hides a power still unknown but real, which acts on every part of the human body.”
From Faber Birren's early studies on how color affects mood in interior spaces to the calm relaxation we feel when surrounded by color in the deep forest green of a natural setting, we have long known about the power of color to evoke emotional and physical responses.
The healing power of color is in full display at the new Kaiser Permanente building in Berkeley. The eagerly anticpated facility opened on May 5 in the neighborhood friendly location of 10th St off San Pablo. The center will focus on three primary areas of care: adult and family medicine, OBGYN and pediatrics, and will include a mental-health office, pharmacy and injection clinic for those needing regular shots, vaccinations or IV medications.
Just imagine walking through the soft green of this Kaiser corridor punctuated by our Chroma Pink and Chroma Purple. Then, just imagine, taking a closer look, discovering that these prints are photographs of hundreds of pieces of plastic collected from Kehoe Beach in the Point Reyes National Seashore.
Can you feel Kandinsky's expression of color as vibratory spirit?
Are you feeling better already?
With gratitude to Ginny Tominia, Senior Art Consultant at Chandra Cerrito / Art Advisors, in Napa, CA, who curated and facilitated our participation.
